Market intelligence analysis
Latin America presents huge opportunities but also huge challenges for overseas businesses. The number one challenge is understanding the markets – not just each country but each region and even each city. Before you embark on expansion, you will need the answers to some basic questions: is there a product/service similar to yours in these markets? If so, which? Who produces them? Who sells them and where? Who buys them? How much do they pay for it? How difficult is it to reach these markets in terms of logistics but also import duties and any other barriers?
The answers will tell you whether these markets are ready for you and whether you are ready for them. You could also gain some interesting information on how to actually approach a possible expansion.
Our market intelligence analysis can make all the difference between trying and failing – or between great opportunities and not trying at all.
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Thinking about it? Just give us a call on +44(0)131 208 2594 or email firstname.lastname@example.org – let’s take it from there.
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